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Find answers about our AI video production, traditional animatics, copyright protection, and more.
General Questions
What is Animatic Media? +
Animatic Media is a global leader in copyright-protected AI video production. Since 2002, we've delivered over 4,500 projects for agencies and brands worldwide. We're the first AI video production company with a formal legal opinion confirming copyright protection for AI-generated content. Our services include traditional animatics, AI-powered video production, and hybrid multi-media solutions.
What makes you different from other AI video companies? +
We're the only AI video production company with formal legal backing for copyright protection. Our unique workflow combines hand-drawn storyboards, ControlNet photorealistic conversion, and documented human creative input throughout the process. This ensures you actually own your AI-generated content. Plus, with 28 years of experience and studios across 7 global locations, we deliver unmatched quality at unprecedented speed.
Who are your typical clients? +
We work with Fortune 500 brands, leading advertising agencies, and innovative startups across every industry—CPG, beauty, automotive, insurance, retail, food & beverage, technology, finance, pharma, and hospitality. Our clients include those seeking cutting-edge, legally sound AI video production as well as traditional animatic testing.
What is AI video production and how does it work? +
AI video production uses artificial intelligence to transform hand-drawn storyboards into photorealistic commercials. Our process starts with traditional artwork, applies ControlNet for photorealistic conversion, then uses AI tools like VEO 3 and Kling to create movement and cinematography. Human directors guide every step, ensuring copyright protection while delivering broadcast-ready content in 5-10 days instead of weeks.
How fast can you deliver an AI-generated commercial? +
Our AI video production delivers broadcast-ready commercials in 5-10 days, compared to weeks or months for traditional production. The timeline includes initial hand-drawn storyboards (Days 1-3), AI transformation (Days 4-7), and motion/polish (Days 8-10). Rush delivery options are available for urgent projects.
What AI technologies and tools do you use? +
We use a comprehensive stack including ControlNet for photorealistic conversion from hand-drawn art, VEO 3, Kling, Rendermind, Runway, HiggsField, Wan, and MiniMax. Our proprietary pipeline ensures consistency and quality while maintaining the human creative input necessary for copyright protection. Each tool is selected for specific strengths in motion, style, or rendering capabilities.
Can I own the AI content you create? +
Yes! Unlike pure AI-generated content, our process ensures copyright protection. We have a formal legal opinion confirming that our workflow—starting with hand-drawn art and incorporating substantial human creative direction—qualifies for copyright protection. You receive full ownership and commercial rights to all content we create.
What's the difference between AI animatics and traditional animation? +
AI animatics use artificial intelligence to generate photorealistic video from storyboards in days, while traditional animation requires frame-by-frame creation over weeks or months. AI delivers broadcast-quality results faster and more cost-effectively, with unlimited variations possible. Traditional animation offers complete artistic control but at significantly higher cost and time investment.
How much does AI video production cost compared to traditional production? +
AI video production costs approximately 60-80% less than traditional commercial production. While a traditional 30-second commercial can cost $100K-$500K+, our AI production delivers comparable quality for a fraction of that investment. The exact cost depends on complexity, length, and specific requirements. Contact us for a detailed quote.
Can AI create any style or look I want? +
Yes, our AI pipeline can generate virtually any visual style—from photorealistic to stylized, vintage to futuristic. We start with custom artwork tailored to your brand guidelines, then use AI to achieve your exact vision. Whether you need lifestyle photography aesthetics, cinematic drama, or animated looks, our tools and expertise deliver it.
How do you ensure consistency across AI-generated scenes? +
We maintain consistency through character reference sheets, style locks, and our proprietary pipeline that ensures every AI generation references the original hand-drawn artwork. Our team reviews each frame for continuity in lighting, color, character appearance, and environment. This human oversight is part of what makes our content copyright-protectable and ensures professional quality throughout.
What types of projects are best suited for AI video production? +
AI video production excels for commercials, social media content, product demonstrations, brand films, and any project requiring photorealistic quality with fast turnaround. It's ideal for testing multiple concepts quickly, creating variations for different markets, or producing high-volume content. Projects requiring specific celebrity talent or exact location shots may still benefit from traditional production.
Can you match my brand's existing visual style with AI? +
Absolutely. We begin every project by analyzing your brand guidelines, existing assets, and visual language. Our artists create custom style frames that capture your brand's essence, then our AI pipeline maintains that consistency throughout production. We can match photography styles, color grading, typography treatments, and overall aesthetic perfectly.
What types of traditional animatics do you offer? +
We offer Boardomatics (7-10 days), 2D Animatics (8-14 days), 3D Animatics (10-14 days), AI Photomatics (8-14 days), and Hybrid Animatics (10-14 days). Each serves different testing needs—from quick concept validation to complex technical pre-visualization. All include 3-5 rounds of revisions.
When should I use traditional animatics vs AI video? +
Traditional animatics are ideal for focus group testing, internal approvals, and when you need illustrated or stylized looks. AI video production is perfect when you need photorealistic quality, broadcast-ready content, or want to test actual performance and dialogue. Many clients use animatics for testing, then AI for final production.
How long does it take to create a traditional animatic? +
Timeline varies by type: Boardomatics take 7-10 days, 2D Animatics require 8-14 days, 3D Animatics need 10-14 days, AI Photomatics complete in 8-14 days, and Hybrid Animatics finish in 10-14 days. These timelines include initial creation and revision rounds. Rush delivery is available for urgent projects with additional resources.
What's included in a traditional animatic package? +
Every package includes initial consultation and brief analysis, custom storyboard development, animation with precise timing to match your script, professional sound design and voiceover integration, 3-5 rounds of revisions, and delivery in all required formats. You also receive all working files and a 5-year archive of project assets.
Can you create animatics for focus group testing? +
Yes, we specialize in animatics designed specifically for focus group testing. We understand the unique requirements including clear storytelling, appropriate finish level to avoid biasing results, and timing that matches voiceover perfectly. Our animatics have been used in thousands of focus groups worldwide, helping brands validate concepts before committing to production.
What's the difference between 2D and 3D animatics? +
2D animatics use illustrated frames with basic movement and transitions, ideal for testing narrative flow and emotional impact. 3D animatics offer full CGI pre-visualization with realistic camera movements, spatial relationships, and environments—perfect for complex shots, technical planning, or when you need to show precise product details or architectural spaces.
How much do traditional animatics cost? +
Costs vary by complexity and type. Boardomatics are most affordable, starting around $5,000-$10,000 for a 30-second spot. 2D Animatics range from $10,000-$25,000, while 3D Animatics can be $20,000-$50,000 depending on complexity. These investments are minimal compared to the insights gained and money saved by testing before full production.
Can you match specific illustration styles? +
Absolutely. Our network includes artists specializing in every style imaginable—from photorealistic to cartoon, minimalist to detailed, vintage to cutting-edge. We'll match your brand's existing illustration style or create a custom look specifically for your project. We start by showing you artist samples to ensure perfect alignment with your vision.
Do you handle voiceover and sound design? +
Yes, we provide complete audio services including professional voiceover talent (with options for multiple languages and accents), custom sound effects, music selection or composition, and proper audio mixing. We can work with your existing audio assets or create everything from scratch to bring your animatic to life.
How many revisions are included? +
All traditional animatic packages include 3-5 rounds of revisions, depending on the type. Each round allows for comprehensive feedback on timing, visuals, and overall flow. Additional revisions beyond the included rounds are available at hourly rates. Our goal is ensuring you're completely satisfied with the final animatic.
What are hybrid animatics? +
Hybrid animatics combine hand-drawn artistry, 3D Unreal Engine environments, and AI enhancements in a single production. Perfect for premium pitches and director treatments, they allow you to use illustrated characters in photorealistic 3D spaces, or mix any combination of media types for your exact vision.
When should I choose hybrid animatics over other options? +
Choose hybrid animatics when you need maximum visual impact for high-stakes presentations, want to combine different visual styles (like illustrated characters in realistic environments), require both stylized and photorealistic elements, or need to show complex technical concepts with artistic flair. They're ideal for pitches where you need to stand out from the competition.
How do you maintain consistency across different media types? +
Our art directors establish a unified visual language from the start. Color palettes, lighting, and compositional principles are defined upfront. Our compositing team has 20+ years of experience seamlessly blending different media types into cohesive narratives. Every transition is invisible.
Can hybrid animatics include live-action footage? +
Yes! Hybrid animatics can incorporate existing live-action footage, stock video, or even simple live-action shoots. We seamlessly blend real footage with illustrated elements, 3D environments, or AI-enhanced scenes. This is perfect when you have some existing assets but need to visualize additional scenes without full production costs.
What software and tools do you use for hybrid animatics? +
We use industry-leading tools including Unreal Engine for 3D environments, After Effects for compositing and 2D animation, Cinema 4D and Maya for 3D modeling, Photoshop for illustrated elements, and our AI pipeline for enhancements. This comprehensive toolkit allows us to achieve any visual style or effect your project requires.
How long do hybrid animatics take to produce? +
Hybrid animatics typically require 10-14 days due to the complexity of combining multiple media types. This includes initial design and style development, creation of various elements (illustrated, 3D, AI), compositing and integration, and revision rounds. Despite the complexity, our global pipeline ensures efficient delivery without compromising quality.
Can you create hybrid animatics that look like finished commercials? +
HAbsolutely. By combining photorealistic 3D environments, AI-generated elements, and professional compositing, hybrid animatics can achieve near-final quality. Many clients use our hybrid animatics not just for testing but as actual marketing content. The finish level is customizable based on your needs and budget.
What makes hybrid animatics cost-effective? +
Hybrid animatics maximize your investment by combining the best of each medium without the limitations. Instead of choosing between fully illustrated or fully 3D (each with compromises), you get exactly what each scene needs. This targeted approach often costs less than full 3D animation while delivering superior results for complex projects.
Can hybrid animatics be converted to final commercials? +
Yes, hybrid animatics can serve as a strong foundation for final production. The 3D environments, camera moves, and timing established in the animatic can be refined or directly used. AI elements can be enhanced to broadcast quality. This evolutionary approach saves significant time and money compared to starting from scratch after testing.
Do you offer virtual production capabilities? +
Yes, our Unreal Engine expertise extends to virtual production planning. We can create virtual sets and environments that production teams can use for LED wall shoots or as reference for physical set construction. This bridges the gap between pre-visualization and actual production, ensuring your vision translates perfectly to the final shoot.
How involved do I need to be during production? +
Your involvement is flexible but important at key milestones. You'll approve character designs on Day 1, review storyboards by Day 4, and see AI-enhanced frames by Day 7. Each approval point ensures we're aligned with your vision. Most clients spend 2-3 hours total across the entire process, with meetings scheduled at your convenience.
What information do you need to start a project? +
We need your approved script or concept, brand guidelines and existing assets, target audience insights, platform requirements (TV, social, web), creative direction or references, and timeline expectations. The more information you provide upfront, the more accurately we can capture your vision from the start. We provide a comprehensive brief template to ensure nothing is missed.
What if I need revisions after delivery? +
Post-delivery revisions are streamlined thanks to our AI pipeline. Minor adjustments (color, timing, text) can be completed in 1-2 days. Major changes requiring new artwork follow an abbreviated 5-day process. All revision work maintains the same copyright protection standards. We store your project files for 5 years, making future updates efficient.
How does your global pipeline work? +
With studios in London, Berlin, New York, Miami, LA, and Manila, your project moves seamlessly across time zones. This 24/7 production pipeline means work continues while you sleep, ensuring the fastest possible delivery without compromising quality. Each studio has specialized expertise, from character design to technical animation, optimizing every phase of production.
What file formats do you deliver? +
We deliver in any format you need: broadcast-quality ProRes or DNxHD for TV, optimized MP4 for web and social media, platform-specific formats (16:9, 9:16, 1:1), separate audio stems for localization, and source files upon request. All deliverables are organized in a cloud-accessible folder with clear naming conventions for easy asset management.
Can you handle rush or urgent projects? +
Yes, we offer rush delivery options for urgent projects. Our global pipeline allows us to allocate additional resources across time zones. Rush delivery typically reduces our standard timeline by 25-40%, though the hand-drawn foundation phase (critical for copyright protection) maintains minimum time requirements. Rush fees apply based on compressed timeline.
How do you ensure quality control? +
Quality is built into every stage of our process. Art directors review all storyboards, AI outputs are checked for consistency and brand alignment, senior animators oversee timing and flow, and project managers ensure technical specifications are met. Before delivery, we complete a comprehensive quality checklist. With 28 years of experience, we’re experts at catching issues before they reach you.
Do you offer project management support? +
Yes. Every project comes with a dedicated project manager as your single point of contact. They coordinate between creative teams, manage timelines, schedule reviews, and keep communication smooth. You’ll get regular updates and direct access via email, phone, or Slack—support that continues through delivery and post-production.
Can you work with my existing creative team? +
Absolutely. We often collaborate with agency teams, in-house designers, and external directors. Whether we’re working from your storyboards, adapting your style guides, or plugging into your production pipeline, our flexible approach ensures we complement your team’s strengths and fill capability gaps seamlessly.
What's your revision and approval process? +
We follow a structured approval workflow with clear milestones: initial styleframes, completed storyboards, rough animation, and final delivery. Each stage includes time for feedback and revisions. We also provide online review tools with time-coded comments for precise communication. Most packages include 3–5 revision rounds, ensuring the final product fully meets your expectations.
How involved do I need to be during production? +
Your involvement is flexible but important at key milestones. You'll approve character designs on Day 1, review storyboards by Day 4, and see AI-enhanced frames by Day 7. Each approval point ensures we're aligned with your vision. Most clients spend 2-3 hours total across the entire process, with meetings scheduled at your convenience.
What information do you need to start a project? +
We need your approved script or concept, brand guidelines and existing assets, target audience insights, platform requirements (TV, social, web), creative direction or references, and timeline expectations. The more information you provide upfront, the more accurately we can capture your vision from the start. We provide a comprehensive brief template to ensure nothing is missed.
What if I need revisions after delivery? +
Post-delivery revisions are streamlined thanks to our AI pipeline. Minor adjustments (color, timing, text) can be completed in 1-2 days. Major changes requiring new artwork follow an abbreviated 5-day process. All revision work maintains the same copyright protection standards. We store your project files for 5 years, making future updates efficient.
How does your global pipeline work? +
With studios in London, Berlin, New York, Miami, LA, and Manila, your project moves seamlessly across time zones. This 24/7 production pipeline means work continues while you sleep, ensuring the fastest possible delivery without compromising quality. Each studio has specialized expertise, from character design to technical animation, optimizing every phase of production.
What file formats do you deliver? +
We deliver in any format you need: broadcast-quality ProRes or DNxHD for TV, optimized MP4 for web and social media, platform-specific formats (16:9, 9:16, 1:1), separate audio stems for localization, and source files upon request. All deliverables are organized in a cloud-accessible folder with clear naming conventions for easy asset management.
Can you handle rush or urgent projects? +
Yes, we offer rush delivery options for urgent projects. Our global pipeline allows us to allocate additional resources across time zones. Rush delivery typically reduces our standard timeline by 25-40%, though the hand-drawn foundation phase (critical for copyright protection) maintains minimum time requirements. Rush fees apply based on compressed timeline.
How do you ensure quality control? +
Quality control happens at every stage: art directors review all storyboards, AI outputs are evaluated for consistency and brand alignment, senior animators check timing and flow, and project managers ensure technical specifications are met. Final delivery includes a comprehensive quality checklist. Our 28 years of experience means we catch issues before you see them.
Do you offer project management support? +
Every project includes a dedicated project manager who serves as your single point of contact. They coordinate between creative teams, manage timelines, schedule reviews, and ensure smooth communication. You'll receive regular updates and have direct access via email, phone, or Slack. This support continues through delivery and any post-production needs.
Can you work with my existing creative team? +
Absolutely. We regularly collaborate with agency creative teams, in-house designers, and external directors. We can work from your existing storyboards, adapt your style guides, or integrate with your production pipeline. Our flexible approach means we complement your team's strengths while filling any capability gaps.
What's your revision and approval process? +
We use a structured approval process with clear milestones: initial styleframes, complete storyboards, rough animation, and final delivery. Each stage includes time for feedback and revisions. We provide online review tools where you can leave time-coded comments, ensuring precise communication. Most packages include 3-5 revision rounds to guarantee satisfaction.
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