Seven days.
From script to screen.
Illustrated frames cut into an edited sequence with motion, voiceover, and music. The format your concept testing was built for. The same studio that drew the boards Spielberg signed off on for Progressive's ET Super Bowl spot.
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Boards and animatics for the creative departments of —
Some briefs need a boardomatic.
A new concept. A pitch reel. A focus group test next Tuesday.
Seven days from script to screen.
Some briefs need a full animatic.
Character expression. Lip sync. Lock the emotional read before live action.
Two weeks. Worth every day.
Some briefs need an AI photomatic.
Photoreal frames. Real-world look. Same hand-drawn boards underneath.
Photoreal in seven to ten days. Copyright-registered.
One studio draws all of them.
The same studio that drew the boards Spielberg signed.
A boardomatic is not a finished commercial. It's the blueprint that proves the commercial is worth making. Twenty-eight years of drawing them tells us which format the brief actually needs.
Boardomatic. Animatic. Photomatic.
Five formats under one roof. Same hand-drawn foundation. Different finishing levels. Pick by what the brief needs to test, not by what's most expensive.
| Format | Turnaround | Visual fidelity | Best for | Revisions |
|---|---|---|---|---|
| Boardomatic | 7 days | Illustrated frames | Concept testing · Pitch reels | 2 rounds |
| 2D Animatic | 9–14 days | Animated illustration | Story & emotion testing | 2 rounds |
| Hybrid Animatic | 10–14 days | Mixed media | Premium presentations | 2 rounds |
| 3D Animatic | 10–14 days | CGI realistic | Complex camera moves | 1 round |
| AI Photomatic | 9–14 days | AI photoreal | Performance & look testing | 2 rounds |
All five formats start with hand-drawn boards. The finishing tools change. The author doesn't.
Your boardomatic. In seven days.
Each phase has clear deliverables and built-in revision rounds. Days, not weeks. Same studio, same artists, every project.
Kickoff & style frames.
Script review. Character design. Visual style approved. Two initial frames within 24 hours.
Full storyboard creation.
Complete illustrated boards delivered for review. Round-one revisions taken at this stage.
Animation & timing.
Adding movement, transitions, pans, zooms, and pacing. Basic animation brings the story to life.
Sound & polish.
Voiceover, music, sound effects. Final timing adjustments based on audio.
Delivery & formats.
Final boardomatic delivered in all formats — MP4, MOV, social cuts. Ready for commercial testing or presentation.
Twenty-eight years. Ten thousand boardomatics.
Trusted by Fortune 500 brands, global agencies, and entertainment studios — for boardomatic, animatic, and pre-production work — since 1997.
From the people who hired us.
I personally worked with Animaticmedia/Storyboards.com over an intensive three day period for a pitch. They do great work and I will definitely use them again.
GOODBY SILVERSTEIN
Boardomatic questions, answered straight.
Not in here? Email hello@animaticmedia.com. We answer in one business day.
What is a boardomatic? +
A boardomatic is illustrated storyboard frames arranged in an edited video sequence with motion, zooms, pans, voiceover, and music. It tests a commercial's narrative, pacing, and emotional beats before live-action or animation production. Faster than a full animatic. Cheaper than pre-vis. The format the agencies built the modern test reel on.
What is the difference between a boardomatic and an animatic? +
A boardomatic uses static illustrated frames with motion effects — zooms, pans, transitions. An animatic adds basic animation — characters move, lips sync, action plays. Boardomatics are faster and cheaper, ideal for early concept testing. Animatics are more emotionally complete and ready for focus group testing. Both are pre-production tools. The right one depends on what you need to test, and when.
How long does a boardomatic take to produce? +
Standard delivery is seven business days from approved script. Day 1 is style and frame approval. Days 2–3 are full storyboard creation. Days 4–5 add motion and timing. Day 6 is sound and polish. Day 7 is delivery in all required formats. Rush turnaround is available — 72 hours for a single 30-second boardomatic.
How is Animatic Media different from other boardomatic studios? +
Twenty-eight years of pre-production for Goodby Silverstein, TBWA\Chiat\Day, Wieden+Kennedy, BBDO, BBH, Ogilvy, Droga5, FCB, McCann, Leo Burnett, Adam & Eve/DDB, Lucky Generals, and Publicis. We drew the boardomatic boards Steven Spielberg signed off on for Progressive's 1999 Super Bowl spot. We also hold U.S. Copyright Registration PAu 4-297-548 — the first studio to formally register an AI-finished animatic with the U.S. Copyright Office.
Can boardomatics be used for commercial testing with focus groups? +
Yes. Boardomatics are routinely used for System 1, Kantar, ASI, Ipsos, Millward Brown, and other focus group testing platforms. The illustrated format gets clean reads on narrative and emotion without distraction from talent casting or set decisions. Many of our clients test the boardomatic first, then take the winning concept into full production.
Do you work with advertising agencies on boardomatic projects? +
Roughly half of our boardomatic work flows through advertising agencies as the production partner under their creative direction — white-labeled or co-credited per the engagement. The other half is direct-to-brand. Agency-grade standards either way.
Can you match our brand's illustration style for boardomatics? +
Yes. We work with your existing brand illustration system, bringing our own interpretation to avoid IP or copyright conflicts. Or pick from our house styles, or develop an original visual style for the project. Either way, a style frame is approved on Day 1 of every boardomatic. Our visualizers have drawn for every major brand category since 1997.
How many revisions are included in a boardomatic production? +
The standard package includes three revision rounds — pencils, color, and edit. Most boardomatics are approved within those rounds. Additional revisions are quoted by complexity and delivered same-day where possible.
What about voiceover and music for boardomatics? +
Two options. If you have an existing sound partner, we work directly with them or lay back their audio mix. If you need full audio services, we handle casting, voiceover record, music search, and sound design in-house. Share your audio brief and we'll come back with a clear estimate.
Do you handle rush boardomatics for urgent commercial testing? +
Yes. Rush turnaround is available — 72 hours for a single 30-second boardomatic. Pricing is quoted per project. We've delivered overnight boardomatics for new business pitches and urgent focus group windows.
Can you create boardomatics from existing storyboards? +
Yes. If you supply approved storyboards, we can produce the boardomatic in 4 to 5 days instead of 7 — skipping the visualization phase. Common workflow for agencies that have already locked their boards internally.
What file formats do you deliver boardomatics in? +
MP4, MOV, ProRes, and broadcast-ready formats. 16:9 horizontal is standard. 9:16 vertical and 1:1 square cutdowns available on request. Source files (Photoshop, Illustrator, After Effects) available with project on request.
How do boardomatics compare to mood boards or animatics for commercial testing? +
A mood board sells a feeling. A boardomatic tests a story. A full animatic locks the emotional read. Mood boards are useful for concept exploration. Boardomatics are useful for narrative validation. Animatics are useful for production-ready sign-off. Most campaigns benefit from at least two of the three.
Where is Animatic Media based? Are you a federal vendor? +
Headquartered in Boynton Beach, Florida, with production teams across the US, UK, Europe, and Asia. CFO operations in Burbank, California. SAM.gov-registered (UEI CKCTG4PXFCL5, CAGE 5ENQ7) under NAICS 541810. Active socioeconomic certifications: Native American–Owned, Minority-Owned, Veteran-Owned.
Your boardomatic.
In seven days.
Twenty-eight years of pre-production for the agencies that wrote the modern ad book. Approved style frames in 24 hours. Final delivery in seven days. Two business days from your first email to a real estimate.