Flashback Friday - Axe "Cliffhanger"

scott-pic

https://www.animaticmedia.com/cliffhanger

This animatic was produced for our friends at BBH. They required a 2D animation with a clean, loose colour illustration style. When creating the artwork, our focus was expressions, expressions, expressions! For the humour in this script to come through we used a combination of strong artwork and smooth animation. It still makes us laugh to watch it now! The animatic scored fabulously high in testing for Axe; the agency was thrilled!